“Indasteri ea hajoale ea bohloeki e maemong a mahlonoko a ‘gear shift’, ka lebaka la mabaka a sa tsitsang a kantle, tšebetso ea likhoebo tsa bohloeki nakong e khutšoaane e ntse e tla ba tlas’a khatello.Empa nakong ea nako e telele le e telele, ho itšetlehile ka boholo bo boholo ba 'maraka le boholo ba moruo, hammoho le botsitso ba' maraka oa thekiso ea matlo le matlo, ts'ebetso ea moruo ho ea ho litlhoko tse ntle, tsa ceramic le tsa bohloeki li ile tsa hlaphoheloa butle-butle, sebaka sa kholo ea indasteri se ntse se tšepisa. .”Sebokeng sa 2023 sa China se hahiloe ka la 22 Hlakola, litaba tsa marang-rang tsa Aowei le ntlo ea ho hlapela ka kopanelo li ile tsa lokolla "mohala o eang ho batho ba futsanehileng ba metsi, ho lula le ho shebella maru a phahama - tikoloho e ncha ea tlhahlobo ea 'maraka oa kamore ea ho hlapela".Li Ying, motlatsi oa mopresidente oa Aowei Cloud Network, o ile a etsa tlhahlobo ea 'maraka oa ho hlapela ka 2022 mme a etsa ponelopele le tebello ea' maraka ka kakaretso ka 2023. Li Ying o itse, China e fetohile naha e kholo ka ho fetisisa lefatšeng ea tlhahiso ea thepa ea bohloeki, kantle ho naha le linaha tse sebelisoang. .Ka 2021, boholo ba 'maraka oa thepa ea bohloeki ba China bo fihlile ho li-yuan tse limilione tse likete tse 204.6, keketseho ea 7.12%.Ka kakaretso, boholo ba 'maraka oa thepa ea bohloeki ea ceramic bo ntse bo eketseha, sebaka sa nts'etsopele ea indasteri le bokhoni ba mmaraka ha nako e ntse e ea bo boholo bo lekaneng.Tlhokahalo ea ntlafatso ea thepa ea bohloeki metseng e fapaneng e bonts'a phapang lipakeng tsa litšobotsi tsa litoropo tsa maemo a pele, karolo ea tokiso ea kamore ea khale ea kamore ea ho hlapela e phahame haholo, tokiso ea matloana a mararo kapa a mane a toropo ea matlo a macha.Litoropo tsa maemo a pele ho feta litoropo tse ling li na le bareki ba bangata ba khethang ho nchafatsa likamore tsa khale, 26% ea bareki naheng ka bophara bakeng sa nchafatso ea likamore tsa khale, litoropo tsa boemo ba pele li na le 35% ea bareki bakeng sa ntlafatso ea likamore tsa khale.
Hajoale, lisebelisoa tse bohlale tsa bohloeki li nakong ea karohano ea indasteri, sekhahla sa phetisetso ho boloka mokhoa o tsoelang pele o nyolohang, sekhahla se bohlale sa toilet ea hoo e ka bang 30%, bokamoso bo tla tlisa mokhoa o phahameng oa kholo.Ho ea ka pono ea marang-rang, lihlahisoa tsa naha tse emetsoeng ke Jiumu, Hengjie le Wrigley li ile tsa phahama haholo ka 2022 boemong ba sehlopha ka seng, hoo karolo ea lihlahisoa tsa naha e ileng ea phahama haholo.Ho ea ka pono ea 'maraka oa mabenkele a ho hlapela, marang-rang a fetohile katleho.Ho tloha ha koluoa e qala, mekhoa ea bareki ea ho reka inthaneteng e se e ntlafalitsoe ka botlalo, 'me tšebeliso ea bona ea lisebelisoa tsa bohloeki le eona e bonts'itse mokhoa o hlakileng oa keketseho.Leha indasteri ea bohloeki ka lebaka la sebopeho sa eona se ikhethileng, 'maraka oa hajoale o ntse o busoa ke kantle ho marang-rang, kabelo ea liteishene tsa marang-rang e tlase haholo, empa mocha oa marang-rang lilemong tsa morao tjena mokhoa o akaretsang oa ho nyoloha, hlooho ea khoebo ho fihla ho tse robong, Wrigley. , Hengjie, ho etsa mohlala, ka mafolofolo Inthaneteng kanale ho phahamiswa chapa le tlhophiso, online kanale nakong e tlang ea indasteri ea bohloeki e butle-butle nyoloha ka boemo le tlhokomelo.Likanale tse ngata tsa naha tsa marang-rang ka boemo ba mantlha ba sehlahisoa se le seng kapele ho kena papaling.Likamore tsa ho hlapela, matloana a bohlale, lishaoara joalo ka moemeli oa mekhahlelo e meraro ea 2022 e hlakileng ea inthaneteng.Ho tsoa ho Aowei cloud network Jingdong online monitoring data, ka kamoreng ea ho hlapela, shaoara, matloana a bohlale a marang-rang a mararo a ntseng a eketseha ka potlako, lihlahisoa tsa lapeng li maemong a holimo haholo.Li Ying o lumela hore mokhoa o mocha oa ho rekisa oa ho senya selikalikoe e le hore katleho ea sehlahisoa sa brand e be le boemo bo itseng, e le hore matloana, lishaoara, likhabote tsa ho hlapela li nke "C position" ea joang.Likhoebo li tlameha ho tsetela matla a mangata nakong e tlang ho sebelisa likanale tse ntseng li hlaha ho li khothaletsa.
Nako ea poso: Mar-03-2023
